Know what these cookies are used for

Frequency capping
Frequency capping enables to limit the number of times a specific website visitor is shown a particular advertisement. If we show you an advertising to often, you are likely to be annoyed by this advertising. Frequency capping cookies counts the number of times the advertisement is displayed to you while surfing the internet.

Post click
Our advertisers use the post-click cookie to monitor events after an ad has been clicked on and the user has been sent to the advertisers site. These events typically are sales of items or signing up for a service. This data can also be used by publishers to increase the effectiveness of their campaigns. Advertisers typically set a 'goal' cost for each transaction and will compensate the website on a commission basis.

User tracking
This is very similar to an analytics solution and is typically used in conjunction with post-click to judge user fall-off during the buying process. If an application has 3 pages and most of the users only make through the second, this data might make it clear that the process needs to be simplified.

Cookie targeting
Cookies set for targeting purposes can help show an advertiser that the client has been exposed to an offer already or may have shown interest by visiting the vendor's website. The user might be eager to see a more compelling offer, or to move to the next stage in the purchase process. Cookies also help as a temporary storage place for a users interests that they have demonstrated by visiting a website on that subject.

Affiliate marketing
Affiliate marketing is a model of revenue sharing between online advertisers/merchants and online publishers, whereby publishers’ compensation is based on performance measures, typically in the form of validated sales, clicks, leads/registrations, or a hybrid model. Cookies enable here to measure the numbers of sales, clicks or registration in order to calculate the publisher’s compensation.

Our advertising is powered by ADTECH. For more information about ADTECH’s privacy policy or how to opt-out from ADTECH cookies, click here.

Know what this cookie is used for

Online Behavioural Advertising (OBA) is an online advertising method which consists in serving ads to users based on their previous browsing activities and supposed interests. How does it work? You go on website A to read about gardening. The ad network Z displays advertising on the website and is allowed to place a cookie on your device to remember that this computer has visited a gardening website. Based on this information the ad network Z puts you in a the segment of people interested in gardening. Now you visit website B which also has a contract with ad network Z. Ad network Z sees your computer already has a Z cookie. Ad network Z checks what ad might be relevant to you and serves an ad related to gardening. For more information and choice please click here.

Know what this cookie is used for

Like many websites, we use information from many different sources. We "embed" such third party content across our website and often have to pay a share to the website and/or journalist. The cookie set for that content, allows the website or the journalist to know how many people have accessed it and how much money he should invoice.
That information allows the website or journalist to understand whether the article is of interest to our readers and similar content provided and whether the cooperation with our website should be deepened or stopped. That is not possible without the use of cookies as other technical methods are cumbersome and privacy intrusive.

Know what this cookie is used for

Like many websites, we use information from many different sources. We "embed" such third party content across our website and often have to pay a share to the website and/or journalist. The cookie set for that content, allows the website or the journalist to know how many people have accessed it and how much money he should invoice.
That information allows the website or journalist to understand whether the article is of interest to our readers and similar content provided and whether the cooperation with our website should be deepened or stopped. That is not possible without the use of cookies as other technical methods are cumbersome and privacy intrusive.

Know what this cookie is used for

Like many websites, we use information from many different sources. We "embed" such third party articles across our website and often have to pay a share to the website and/or journalist. The cookie set for that content, allows the website or the journalist to know how many people have accessed it and how much money he should invoice.
That information allows the website or journalist to understand whether the article is of interest to our readers and more such articles should be written or whether the cooperation with our website should be deepened or stopped. That is not possible without the use of cookies as other technical methods are privacy intrusive and we do not want to use them as we respect your privacy.

Know what this cookie is used for

Like many websites, we use information from many different sources. We "embed" such third party content across our website and often have to pay a share to the website and/or journalist. The cookie set for that content, allows the website or the journalist to know how many people have accessed it and how much money he should invoice.
That information allows the website or journalist to understand whether the article is of interest to our readers and more such articles should be written or whether the cooperation with our website should be deepened or stopped. That is not possible without the use of cookies as other technical methods are privacy intrusive and we do not want to use them as we respect your privacy.